Learn from experts about our products, ingredients, benefits and other Japanese wellness insights.
50+ years of learning from tradition and backing it up with science.
Search Our Articles
Find articles, tips, and insights from our Wisdom Blog
In recent years, probiotics have taken center stage in the world of health and wellness, celebrated for their ability to support gut health. However, emerging research highlights their benefits extend far beyond digestion. Probiotics, particularly bifi...
Read more
In a world where the pursuit of eternal youth seems to be an ever-elusive quest, nature often holds the key to unlocking the secrets of aging gracefully. Among the plethora of botanical wonders, one particularly intriguing ingredient stands out for its...
Read more
In the ever-evolving world of skincare, there's a buzz around two key ingredients: collagen and hyaluronic acid. Individually, they've long been lauded for their skin-loving properties, but when combined, their potential for promoting healthy, radiant ...
Read more
In the pursuit of radiant skin, the secret might lie within – your gut, that is. Probiotics, the friendly bacteria renowned for their digestive benefits, are emerging as skincare superheroes, offering a holistic approach to achieving a clear, luminous complexion. In this en...
Read more
In recent years, the spotlight on gut health has intensified, with researchers uncovering the profound impact of the gut microbiome on overall well-being. Among the myriad of microorganisms residing in our gut, Bifidobacterium stands out as a key player in ...
Read more
In the realm of natural remedies and holistic health, there's an age-old wisdom that often surfaces: the healing power of plants. From ancient herbalists to modern researchers, the potential benefits of botanical extracts have been explored extensively...
Read more
Ever stumbled upon a secret so profound, it felt like you were initiated into an ancient wellness cult? That's the vibe when we talk about Coix Seed Benefits. A grain shrouded in mystery and steeped in history, co...
Read more
Take a glimpse back in time to see how Read more
Download Your Free Japanese Beauty Rituals Guide
Learn what's been working for centuries
Ready to Start Your New Ritual?
Secure Checkout
100% PCI DSS and SSL secure. We do not sell your information to third parties.50 Years of Research
Since 1974, we've won many awards for our science research and product development.Carbon Neutral Shipping
Sustainability is key. We work with Planet to offset our carbon footprint for carbon neautral shipping on every order.Regenerative and Sustainable
We source non-gmo only ingredients from regenerative farms, local and sustainable sources as much as possible.This site requires cookies in order to provide all of its functionality.